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Video Quick-Tip: Ditch the Tricks When Sending Email

A businessman pulls a playing card from his sleeve

Here’s a video quick-tip from MarketVolt President Tom Ruwitch… So here’s a key tip for email marketing. Ditch the tricks. I got an email recently from somebody. The subject line was “re: regarding our conversation.” I wasn’t sure if I knew the guy, I didn’t recognize the name, but I saw that subject line and…

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Email Marketing is Alive and Well… This Guy Should Know

Jeff Walker talks about how email marketing is alive and well in St Louis and globally

Jeff Walker is one of the most successful marketers on the planet. That’s why we were so happy to see the following video with Jeff in which he responds to yet another person who claims that email marketing is “dead.” Email marketing is going strong, says Jeff. He should know. He still uses email to…

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The Most Inauthentic Television Ad I’ve Ever Seen

Preparing your taxes can be a joyous experience! (Stick with me here…) When you pay your taxes, you get to relive all the great things you did all year. You get to share your  life story — record the fact that you got married (finally!), bought a new house (hooray!) and had a baby (awesome!).…

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Lessons From a Humiliated Film-Maker: Why Video Works

When I was 15, my friends and I spent one Saturday making a movie. We wrote a script in the morning, drove to Forest Park around noon, shot scenes until sunset, and watched it after dinner. It was awful. Embarrassing. Humiliating. Shattering. We destroyed the tape and vowed never to tell anyone about it. The…

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Video Reveals the Dos and Don’ts of Email Marketing

Tom Ruwitch featured on talk show discussing the Do's and Don'ts of email marketing

What is the biggest mistake that email marketers can make? How can segmenting and follow-up help you achieve your business goals? What is “Brussels Sprouts Marketing?” and why should you NOT do it? MarketVolt’s Tom Ruwitch answers this and many other questions in this short video. Ron Ameln from St. Louis Small Business Monthly interviews…

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Join The Video Revolution

Tom Ruwitch speaks on the importance of strategy in successful email marketing campaigns and more

Have you seen the cool video on my web site about internet marketing? If not, you can watch it at Many people who read that opening paragraph will follow my suggestion and watch the video. In fact, some who read this column at a computer may have jumped to the video before even reading…

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